Page 26 - The Nationals - 2018 Gold WInners

BEST BROCHURE FOR A BUILDER

GOLD AWARD

Ensuring employees at every level understand the company vision,

mission, and core value—doing the right thing. This will allow them

to present a unified and enjoyable brand experience to potential
buyers thus setting the builder apart from the competition.

Coming on the heels of a major brand rehaul, the strategy is to

create a brochure that incorporates the builder’s new brand identity

while educating current and new employees on the company’s now

well-defined vision, mission, and core value.

After distributing the new brochure at a company-wide event, there

is a renewed feeling of unity, excitement, and commitment to the
builder’s mission and vision among employees.

Neal Communities Employee Brochure

Sarasota, FL

Builder: Neal Communities

Marketing Director: Leisa Weintraub

Ad Agency: Milesbrand

SILVER AWARD

Neal Signature Homes Customer Brochure

MainVue Homes

Sarasota, FL
Plano, TX

Builder: Neal Signature Homes
Builder: MainVue Homes
Marketing Director: Leisa Weintraub
Marketing Director: Nicole Acres

Ad Agency: Milesbrand

Ad Agency: Sara Bennett & Janelle Wheeling

David Weekley Homes Corporate Brochure

Houston, TX
Taylor Morrison Digital Brochure

Scottsdale, AZ

Builder: David Weekley Homes
Builder: Taylor Morrison
Marketing Director: Lyda Akin, VP of Marketing
Marketing Director: Stormy Rasmussen
Ad Agency: Greenhouse Partners

Ad Agency: Blufish Design

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