Page 54 - The Nationals℠ - 2019 Gold WInners

BEST PRESENTATION CENTER

GOLD AWARD

This ground-floor Tribeca sales gallery maximizes every inch
of its 3,700 SF retail space, and delivers a unique, memorable

experience. Upon entry, guests are immersed in a space that

echoes the completed building lobby, with soaring ceilings,

glass courtyard vignette, and mix of concrete and brick
materiality. The gallery tour continues to the iPad-controlled

building model, along with three smaller, amenity-level

models against a ribbon wall of monitors displaying an

animated motion graphic. In their approach to the amenity

models, guests will see the video wall change content to
display lifestyle footage, triggered by motion relative to

the ceiling-mounted security camera. The history of the

neighborhood is on display in a timeline feature spanning
91 Leonard

Tribeca
1705 to today, complete with found objects and artifacts of
the time. Crossing the threshold from the hallway mockup to
New York City, NY

a modeled 3-bedroom residence found within the building,
By: Toll Brothers City Living
guests can behold illuminated window walls with respective
Marketing Director: Michael Duff
PLAY VIDEO
views to the north, west and east — bringing the sense of

light and air to an otherwise deep, windowless retail space.
Two of the bedrooms have been converted to agent offices

where the iPad presentation continues on large interactive

screens displaying floor plans, renderings, and virtual tours

of the project.

SILVER AWARD

50 Scollard
The Grove Store

Toronto, ON, Canada
Austin, TX

By: Lanterra Developments By: M Signature
Marketing Director: Erin Millar Marketing Director: Jared Glazar

Design: Montana Steele Strategic Marketing
Design: Quest Design & Fabrication

Empire Maverick
McGraw Square Sales Center

Toronto, ON, Canada
Seattle, WA

By: Empire Communities By: Toll Brothers

Marketing Director: Sue MacKay Marketing Director: Jill Wilson

Design: U31 and Pureblink
Design: GGLO

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